Open House or Coming Soon Ads
Open houses are a tough one to get the turn out you are hoping for. Over the years, I’ve tried a lot of things to increase open house traffic and short of offering a winning lottery ticket to attend, they all seem to produce less than the desired results.
One of the best methods that I have used in the past to produce better results is to set up a half page ad in the Real Estate book and to schedule the open house about 14 days after the book is distributed. This provides the opportunity for the ad to appear weeks before the open house. To jump start your advertising after listing with me, I will set up an upcoming open house to be advertised in the next edition of the Real Estate Book. I set up a number of these each month and may be able to continue monthly with the open house half page ads. This is offered to any of my listings paying a flat fee of $2,295 or higher.
To promote the open house, I list the dates and times on the MLS listing, Zillow, Realtor.com, Real Estate Book and social media accounts.
I can also devote a half page ad to homes that may be coming soon to the market incorporating in the open house or just preliminary advertising before the home is listed.
CLICK HERE . . to watch my open house video on tips and safety.